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SPIRITBOX By The Numbers

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SPIRITBOX By The Numbers

A look at the Canadian band one year into Eternal Blue

Ryan J. Downey
Oct 7, 2022
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SPIRITBOX By The Numbers

streamndestroy.substack.com
Spiritbox

A look at SPIRITBOX By The Numbers, a year into Eternal Blue.

The band whose unstoppable songs, like “Holy Roller” and “Circle With Me,” summon even the most jaded of scenesters to the cause. Husband and wife duo Courtney LaPlante and Mike Stringer, both of them latter-era members of a defunct midtier metalcore band, created a shockingly stunning new project musically, visually, and aesthetically from their Canadian compound. Compositions, costumes, set design, “cinematography” via iPhones…

Courtney’s diverse vocal delivery; Stringer’s deft combination of transcendent melody, and post-Meshuggah rhythms; all combined for something that is somehow warmly familiar and breathtakingly unique at the same time.

Together with longtime manager Jason Mageau (Roc Nation), Spiritbox self-released material via their own Pale Chord Records, then joined with Sean Heydorn and the team at Rise Records. Eternal Blue was the result.

Boom.

1.1M Monthly Spotify Listeners 
15.6M Spotify Playlist Reach
 

Spotify Streams 
18M “Holy Roller” 
17M “Circle With Me” 
13M “Blessed Be” 
9.6M “Rule Of Nines” 
9.5M “Secret Garden” 
8.3M “Yellowjacket” 
7.6M “Sun Killer” 
3.7M “Rotoscope” 
1.8M “Hysteria” 

6.9M Pandora Streams 
74k Monthly Pandora Listeners 
28k Pandora Artist Stations
 
219k Instagram Followers 

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154k Facebook Fans 
88k TikTok Followers 
65k Twitter Followers 
54k BandsInTown Followers
 

YouTube 📺
35.5M Channel Views 
181k Channel Subs 

Music Video Views 

7.1M “Circle With Me” 
6.0M “Blessed Be” 
4.7M “Holy Roller” 
3.2M “Rule of Nines” 
3.0M “Constance” 
3.0M “Secret Garden” 
2.4M “Rotoscope” 
1.7M “Belcarra” 
1.6M “Hurt You” 
1.2M “Sun Killer” 
1.1M “Perennial” 
1M “Bleach Bath” 

One Take Vocal Videos

4.7M “Rule of Nines” 
2.9M “Circle With Me” 
1.2M “Holy Roller” 

Audio Only 
1.3M “Blessed Be” 


The band’s debut record was the third highest-charting metal album of the year in the US when it arrived, behind only Metallica and Iron Maiden. 

SPIRITBOX 
Eternal Blue 
(Rise Records)
 

First Week (dated October 2, 2021).

23,000 Total Activity 
19,000 Album Sales
 

(10,300 LP / 4300 CD
4200 Digital Albums)

No. 13 Billboard 200
No. 1 Top Rock
No. 1 Hard Rock
No. 1 Vinyl Albums
No. 2 Internet Albums
No. 2 Independent
No. 3 Digital Albums
No. 3 Album Sales

No. 8 Australia🇦🇺
No. 17 Germany🇩🇪
No. 19 United Kingdom🇬🇧
No. 50 Switzerland🇨🇭


Eternal Blue

ONE YEAR LATER

165M Album Streams (World) 
88.9M Album Streams (US) 

176,000 - Album Equivalent Units (World) 
111,000 - Album Equivalent Units (US) 

53,000 - Traditional Sales (US) 
31,000 - Vinyl LPs (US) 
12,000 - CDs (US) 
10,000 - Digital (US) 


What’s An “Album Equivalent Unit”?

The RIAA breaks down how it works.



Management: Jason Mageau / Roc Nation 
Europe + UK Booking: John Jackson / K2 
North American Booking: Nick Storch / AGI 
US Press: Charley Johns / Cosa Nostra PR
UK Press: Kirsten Sprinks / Cosa Nostra PR 
EU Press: Lisa Garelick / Rise Records 
Record Label: Pale Chord / Rise Records


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