Merch Prices
How much should your band's hoodie cost?
As most of you reading this are no doubt aware, world events greatly impacted the merch business starting in 2020. The cost of blank garments is up, as well as printing supplies, to say nothing of the supply chain issues. (Did I mention inflation? The increases in housing costs and home prices?) Given these factors, I realized the prices for tees, long sleeves, and hoodies in Demon Hunter’s online store were perhaps too “punk rock” for the realities of the moment.
This made me curious about what other folks in the genre charge for similar items. Clearly, I’m into data, so I collected some in order for the band and I to make the most informed decision possible about what to charge right now.
It occurred to me as I did so that most of you would appreciate this kind of clean comparative analysis. What follows is the result of my own search.
Keeping in mind that many bands have multiple merch deals and stores online (including some bootleggers, which is a separate conversation), I stuck only to the main “official” stores linked to each band’s website.
In the few cases of price variation (BMTH for example charges between 25 and 45 for a tee), I went with the median average.
All prices are USD and not inclusive of shipping/handling.
T-SHIRTS $35
Animals As Leaders
Black Veil Brides
Bring Me The Horizon
The Devil Wears Prada
Fall Out Boy
Fame On Fire
Flogging Molly
In This Moment
Linkin Park
Machine Gun Kelly
Metallica
Slipknot
T-SHIRTS $30
Alice In Chains
Anthrax
Arch Enemy
Asking Alexandria
August Burns Red
Avenged Sevenfold
Bad Wolves
Beartooth
Behemoth
Black Label Society
Blink-182
Cannibal Corpse
Carcass
Coheed And Cambria
Deftones
Demon Hunter
Dropkick Murphys
Escape The Fate
Fear Factory
Five Finger Death Punch
Ghost
Gojira
Guns N’ Roses
Ice Nine Kills
Iron Maiden
In Flames
Judas Priest
Killswitch Engage
KISS
Korn
Lamb Of God
Machine Head
Mastodon
Megadeth
Meshuggah
Motionless In White
Mötley Crüe
Panic! At The Disco
Papa Roach
Polyphia
Rob Zombie
Sabaton
Skillet
Slayer
Soulfly
System Of A Down
Twenty One Pilots
Weezer
T-SHIRTS $28
Volbeat
T-SHIRTS $25
A Day To Remember
All Time Low
The Amity Affliction
Amon Amarth
Architects
Clutch
Code Orange
Cradle Of Filth
Dance Gavin Dance
Danzig
Falling In Reverse
Fit For A King
Green Day
I Prevail
Knuckle Puck
Misfits
My Chemical Romance
Of Mice & Men
Palaye Royale
Paramore
Periphery
Rise Against
Silverstein
Sepultura
Sleeping With Sirens
Spiritbox
State Champs
The Story So Far
Suicide Silence
Turnstile
Trivium
Underoath
T-SHIRTS $20
Every Time I Die
Hatebreed
Pierce The Veil
LONG SLEEVES $55
KISS
LONG SLEEVES $50
Bring Me The Horizon
Five Finger Death Punch
I Prevail
Machine Gun Kelly
Trivium
LONG SLEEVES $45
Animals As Leaders
Architects
Black Veil Brides
Coheed And Cambria
Deftones
Dying Wish
Ice Nine Kills
In Flames
In This Moment
Lamb Of God
Slayer
LONG SLEEVES $40
Asking Alexandria
Avenged Sevenfold
Bad Wolves
Beartooth
Black Label Society
Cannibal Corpse
Demon Hunter
Ghost
Gojira
Guns N’ Roses
Iron Maiden
Korn
Linkin Park
Silverstein
Slipknot
System Of A Down
Twenty One Pilots
Weezer
LONG SLEEVES $35
All Time Low
Alice In Chains
The Amity Affliction
Arch Enemy
Behemoth
Black Label Society
Carcass
Cradle Of Filth
Code Orange
Dance Gavin Dance
Fall Out Boy
Falling In Reverse
Fear Factory
I Prevail
Judas Priest
Killswitch Engage
Knuckle Puck
Meshuggah
Misfits
Mötley Crüe
My Chemical Romance
Of Mice & Men
Papa Roach
Rise Against
Sepultura
Sleeping With Sirens
The Story So Far
Suicide Silence
Turnstile
Underoath
Volbeat
LONG SLEEVES $30
A Day To Remember
Clutch
Every Time I Die
Green Day
Palaye Royale
Periphery
Pierce The Veil
Spiritbox
LONG SLEEVES $25
Hatebreed
HOODIES $80
Bring Me The Horizon
Machine Gun Kelly
Machine Head
HOODIES $75
Bad Wolves
HOODIES $70
Five Finger Death Punch
HOODIES $65
Behemoth
Black Label Society
Black Veil Brides
Ghost
Ice Nine Kills
Linkin Park
Megadeth
My Chemical Romance
Slipknot
Twenty One Pilots
HOODIES $60
Asking Alexandria
August Burns Red
Avenged Sevenfold
Beartooth
Blink-182
Danzig
Deftones
Guns N’ Roses
In Flames
In This Moment
Iron Maiden
Judas Priest
KISS
Korn
Lamb Of God
Mastodon
Motionless In White
Mötley Crüe
Polyphia
Sabaton
Silverstein
Skillet
Suicide Silence
System Of A Down
Trivium
HOODIE $55
Dropkick Murphys
Fame On Fire
Killswitch Engage
Slayer
HOODIES $50
A Day To Remember
All Time Low
Amon Amarth
Anthrax
Arch Enemy
Architects
Cannibal Corpse
Clutch
Cradle Of Filth
Demon Hunter
Fear Factory
Fit For A King
Gojira
Knuckle Puck
Meshuggah
Metallica
Of Mice & Men
Papa Roach
Rise Against
Sepultura
Sleeping With Sirens
Soulfly
Suicide Silence
Turnstile
Weezer
HOODIES $45
The Amity Affliction
Coheed And Cambria
Dance Gavin Dance
Falling In Reverse
Green Day
Periphery
State Champs
The Story So Far
Wage War
HOODIES $40
Every Time I Die
Hatebreed
Palaye Royale
HOODIES $35
Pierce The Veil
*None of these images are paid advertisements, btw.